about

Led by three long time partners operating across different Indonesian cities, to-be studio is an interdisciplinary design consultancy built on a collaboration that began in 2013. Having worked together for more than a decade across complex projects and multiple disciplines, they eventually pursued separate paths before reuniting around a shared belief that design is not only about creating things, but also about enabling better decisions.

Working alongside organizations, to-be studio connects strategy and execution to help navigate complexity, align diverse perspectives, and make confident decisions. Across brands, products, services, experiences, and environments, the team translates those decisions into purposeful and cohesive outcomes that create lasting value.